Frankfurt Book Fair and CONTEC Startup Showcase win
October saw us participating in the CONTEC Startup Showcase in Frankfurt. The showcase formed part of the CONTEC Conference which was attended by industry leaders in digital publishing, and focused on...
View ArticleFootnote Summit and investment discussions
On the tail-end of our frustration at the long lead time in getting publishers signed up, Arthur was asked to speak at the Footnote Summit. He spoke at the summit about the tough truths we’d learned...
View Article2012–2013 analytics analysis
Arthur was away for a bit, and so I took his place in a Smart Monkey Interview with Russel Southwood: Part of our focus on university prescriptions meant ensuring that prescribed English and Classics...
View ArticlePreparing for the #textbookrevolution
We hit the ground running in January with preparations to support the launch of the #textbookrevolution in February. We reformatted all A4 one-up documents – I created the detailed list of documents...
View ArticleThe #textbookrevolution and tough times
February 2014 saw the launch of the #textbookrevolution. We donned our Paperight #textbookrevolution t-shirts and made our way to Stellenbosch University. Once there the team split up: Arthur and Dez...
View ArticleLessons learned from Now What?
One of our better-sounding early marketing ideas was to break into the Unisa market – and thus get Unisa’s attention – by creating a book that would appeal to students struggling with Unisa’s...
View ArticleThe Blaze of Glory begins
I went away over Christmas time and came back to the office a couple of weeks later recharged and ready to start the Blaze of Glory. Our funding was due to run out at the end of August so this was the...
View ArticleOnwards and upwards
Though our speculated pivot meeting had been set for the end of April, following the close of the #textbookrevolution campaign, by the start of March we’d already made significant decisions about what...
View ArticleWorld Design Capital Cape Town 2014 and the Paperight Cover Art Competition
Great news for creative folks everywhere: Cape Town has been chosen as the World Design Capital for 2014. Arguably even better than this news is that Paperight has been chosen as an official WDCCT...
View ArticlePaperight and beyond: learning from disappointment
At a Mobile Literacy Network Meeting this week hosted by the Goethe-Institut Johannesburg, I talked about Paperight, why we had to close, and some of the lessons my team and I are taking to our next...
View Article
